Policy Address

Proactively Develop the Middle East and ASEAN Tourism Markets and Facilitate Halal Certification

196. To further promote Muslim tourism, we will strengthen our strategy of "accreditation, education, and promotion", encouraging the industry to provide more Muslim-friendly facilities and food options. The HKTB will launch a funding scheme, beginning today through the end of next year, by providing a half-rate certification fee subsidy, capped at $5,000, for restaurants that have acquired Halal certification.

Enhance Immigration Experience

197. To enhance visitors' immigration experience, we will implement a "collaborative inspection and joint clearance" mode at the new Huanggang Port and the Sha Tau Kok Port under redevelopment, relax the eligibility criteria for frequent visitors wishing to use the e-Channel service, and establish Hong Kong's first "contactless clearance" pilot checkpoint at the Hong Kong-Zhuhai-Macao Bridge Hong Kong Port, which enables immigration clearance via facial recognition technology.

198. We will implement a new "Outstanding Services Award Scheme", covering various tourism service industries, to commend merchants and industry practitioners for their outstanding products and services, and promote the hospitable culture through mass media.